Global sourcing. Local execution.

International Trading · Brand Development · Logistics

Novasenda SAS is an international trading and brand development company based in Uruguay, serving as a strategic link between global suppliers and Latin American markets.

Your partner in global trade and market expansion

Novasenda SAS combines international sourcing, brand development and logistics expertise to deliver efficient solutions for businesses looking to scale in Latin America.

We bridge supply and demand with operational precision and strategic execution, helping brands and products thrive in regional markets.

What we do

Trading & Sourcing

We connect top-tier global suppliers with regional buyers, facilitating import and export operations with compliance and efficiency.

Brand Development

We build and scale premium consumer brands from concept to market, with a focus on positioning, distribution and growth.

Logistics & Operations

We manage the supply chain from sourcing to delivery, ensuring timely execution and operational transparency.

Strategic Market Entry

We assist companies entering new markets with research, planning and compliance support.

Our ecosystem

Novasenda SAS operates within a structured international business ecosystem that integrates investment, legal structuring, trading, brand development and technology-driven operations.

Lexos21

Lexos21 operates as a strategic investment and structuring vehicle within the Novasenda ecosystem, focused on corporate structuring, investment strategy and international business development.

Strategic Investment & Structuring · International

 

NovaMarket

NovaMarket is a commerce and benefits platform designed to centralize purchasing power, distribution capabilities and value-added services across the ecosystem.

Commerce Platform · International

 

MarketCoin

MarketCoin is a digital utility initiative designed to operate across the ecosystem, supporting integrated value exchange and transactional efficiency.

Digital Utility · Ecosystem-wide

 

NovaWash

NovaWash is a smart car wash and infrastructure initiative focused on automated, scalable and technology-driven service models.

Smart Infrastructure · International

 

NovaPet

NovaPet is an e-commerce and brand platform dedicated to the pet care segment, combining digital commerce with international sourcing and logistics.

E-commerce & Pet Care · International

 

Zinoca

Zinoca is an online gaming and digital entertainment initiative developed within the ecosystem, operating under structured regulatory and compliance frameworks.

Online Gaming · International

 

Market focus

Novasenda SAS operates across Latin America, with a strong presence in:

  • Uruguay

  • Paraguay

  • Argentina

  • Chile

We also facilitate partnerships and market access for companies in Asia, the United States and Europe.

Contact us

For trading partnerships, distribution opportunities or operational inquiries, reach out to our team.